Clar Health
Designing a trust-centered care experience for people navigating PCOS
COMPANY:
Clar Health (Freelance)
TEAM:
Founder, Developer, Designer
My Role:
Product Designer
TIMELINE:
3 Months
status:
Handed off
Problem
PCOS is one of the most common hormonal conditions, and one of the most fragmented to get care for.
Patients are often bounced between providers who don't specialize in the condition, left to coordinate their own treatment across endocrinologists, dietitians, therapists, and reproductive specialists. There's no shared plan, no shared context, and no single place to manage it. The result is a care experience that feels disconnected, impersonal, and exhausting to navigate.
Clinicians have the inverse problem. They want to practice collaboratively, but existing tools don't support multidisciplinary coordination or make it easy to grow a mission-aligned practice.
Clar set out to fix both sides: a platform where patients find trusted, PCOS-specialized providers, and where clinicians collaborate as a coordinated care team.
"The problem wasn't a lack of providers. It was a lack of connection between them."
Research
We take great pride in our expertise, dedicating ourselves to expertly crafting immersive micro environments.
Two users. One platform. Different needs.
The founding team completed research before design kicked off, including patient interviews, a feature desirability survey, and competitive analysis. The research shaped every major design decision.
Competitive Market
How we got to a solution
Earning trust before earning engagement
The research made two things clear: patients needed a path to personalized care that felt simple and trustworthy, and clinicians needed a platform that respected their time and supported practice growth. Solving for one without the other wouldn't work.
The MVP was scoped around three core areas, with a deliberate list of things deferred to post-launch.
Design decisions
Trust before engagement
A new healthcare brand asking for sensitive health data has one shot at earning trust. The homepage introduces Clar's value proposition in plain language, sets expectations around care, privacy, and next steps, and makes it easy to begin onboarding. No gated content, no aggressive conversion patterns. The first interaction with Clar feels like clarity, not a sales funnel.
Onboarding that collects without overwhelming
The wellness assessment collects meaningful health data while keeping the experience lightweight. Progressive disclosure keeps each step focused. The tone stays human and non-clinical throughout, because a patient sharing details about their PCOS journey isn't filling out a form. They're telling their story for the first time to a platform they're deciding to trust.
Care team visibility as a trust mechanism
Patients can view their full care team in one place: their Clar Care Champion plus supporting specialists, each with clear specialty tags and detailed provider profiles. This isn't just an organizational feature. Seeing the team, their credentials, and their focus areas reinforces that care is coordinated and personalized, not random.
A clinician's experience worth showing up for
The clinician dashboard was designed to reduce admin overhead and make participation on Clar feel sustainable. A centralized view for patients, appointments, messages, and tasks. Transparent earnings build trust with providers the same way transparent pricing builds trust with patients.
Anticipated outcomes
Designed with intent
This was a pre-launch MVP, so post-ship metrics don't exist yet. But every scoping decision was made in service of a specific business outcome. Here's how the design ties to what Clar needs to prove:
What's next
